Fewer Renters are In The Mood (to Buy a Home)

  According to the latest edition of The U.S. Housing Confidence Survey (HCS), renters continue to have positive homeownership aspirations. For example, in January, more than six in ten of the 3,741 renters surveyed across 20 of the largest U.S. cities said that they believe that owning a home provides a person more freedom than…

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Millennials, Californians High on Housing

  The latest Zillow Housing Confidence Index (ZHCI) reveals that homeowner expectations are higher than they were two years ago in the majority of metro areas tracked, and nowhere are they higher now than in The Golden State. The ZHCI homeowner expectations sub-indexes for Los Angeles, San Francisco, and San Jose are now 77.5, 77.3,…

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The Millennial Mindset re: Housing – An Update

  The U.S. millennial generation–the group of people 18 to 34 years of age–is projected by The Census Bureau to exceed 75 million and surpass the baby boomers to become the largest generation this year. The attitudes and actions of members of this group will influence the health and dynamics of U.S. housing markets in…

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Renter Aspirations Bottoming in Boston, Booming in L.A.

  The level of housing confidence today can influence economic consumption, and supply & demand for residential real estate tomorrow. This is why it is essential to measure and monitor housing confidence. In any real estate market, aspirations for future homeownership among today’s renters are key indicators of housing confidence. The Homeownership Aspirations Index (HAI)–one…

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Is Owning a Home Necessary to Live The American Dream?

  The majority of households say “yes”, according to the latest U.S. Housing Confidence Survey. However, responses vary considerably by metro area as well as tenure type (i.e., homeowners vs. renters). “Some say that owning a home is necessary to live The Good Life and The American Dream. Do you agree? Or disagree?” (% of…

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